Campus: B G W
Trimesters: T1 T2

Description
Deakin's Bachelor of Arts (Media and Communication) is specifically designed to enable you to graduate with a 'multiskilled' qualification appropriate for a rapidly evolving area in which skills, careers and job markets are increasingly transient. In this course, you can choose subjects that suit your specific interests and professional ambitions. You are encouraged to situate those interests and ambitions in a wider critical context of ideas, issues and developments in the media and communication industries in general. The course offers you a wide range of unit choice which helps develop practical and professional communication skills within a broad context of critique and analysis.

Note: MIBT students must complete the Diploma of Media and Communication core units as listed below:

Majors: Complete one major (8 credit points) and 1 sub major (4 credit points) from:

• Animation (B)
  Core units: ACM132, ACM133, ALC101, ALC102, ALW117, ASC160 and 2 electives.
  
• Film Studies (B)
  Core units: ALC101, ALC102, ALW117, ASC160 and 4 electives.
  
• Journalism (B G)
  Core units: ALC101, ALC102, ALJ111, ALJ112, ALW117, ASC160 and 2 electives.
  
• Media and Communication * (B G W)
  Core units: ALC101, ALC102, ALW117, ASC160 and 4 electives.
  
• Photography (B)
  Core units: ACM101, ALC101, ALC102, ALW117, ASC160 and 3 electives.
  
• Public Relations (B G)
  Core Units: ALC101, ALC102, ALW117, ASC160, ALR103 and 3 electives.

 * students who select Media and Communication as their major must also take another one major or two sub majors from the list above.

Campus: B G W
Trimesters: T1 T2

Description
As a Deakin Arts graduate you will develop some of the most important skills a student can gain at university - becoming an expert at managing and communicating knowledge and information and developing critical analysis skills and systematic thinking. The Bachelor of Arts provides the opportunity to develop an imaginative understanding and appreciation of the theory and practice of the social sciences, humanities and arts. It will also give you an enhanced cultural sensitivity, skills and knowledge relevant to employment in the modern workforce, and an understanding of information technology tools and systems used in learning and employment. The degree is structured in a way which offers maximum flexibility and gives you the opportunities to pursue your own interests and design courses of study that suits your needs, within minimal guidelines. You may study particular areas in-depth or undertake a wide range of units.

Majors:

• Film Studies (B)
  Core units: ALC101, ALC102, ALW117, ASC160 and 4 electives.
  
• Journalism (G)
  Core units: ALC101, ALC102, ALJ111, ALJ112, ALW117, ASC160 and 2 electives.
  
• Media and Communication (B G W)
  Core units: ALC101, ALC102, ALW117, ASC160 and 4 electives.
  
• Photography (B)
  Core units: ACM101, ALC101, ALC102, ALW117, ASC160 and 3 electives.
  
• Public Relations (G)
  Core Units: ALC101, ALC102, ALW117, ASC160, ALR103 and 3 electives.

Campus: B G
Trimesters: T1 T2

Description
Deakin's Bachelor of Arts (Public Relations) will provide you with a solid grounding in the principles and practice of public relations and communications theory, together with a broader general education in the social sciences and liberal arts. You will be exposed to a range of models, skills and techniques necessary for the management of public relations in a wide variety of private and public organisations. You will study the social and behavioural sciences providing an understanding of human and societal behaviour. The course also examines communication research techniques, organisational planning, problem analysis, strategy development for effective communication within and between organisations and their associates, the counselling of management on trends in issues affecting communication policy, and the production of messages, their transmission and the evaluation of their effectiveness. You will have the opportunity to establish links with professionals in the industry through the Public Relations Institute of Australia Young Practitioners' program. 

Campus: B
Trimesters: T1 T2

Description
The Bachelor of Film and Digital Media comprehensively explores the theories, techniques and practices of a major media discipline, enabling you to build your skills in a range of other creative arts theory and practices. The degree comprises study in many areas including narrative structure, exhibitions and folios, project management, visual language, online collaboration and exhibition, digital video and TV studio production, short filmmaking, history and theory of film making, character animation, special effects, darkroom and digital manipulation, small to large photographic formats and photographic history and theory. The course will prepare you for the opportunities and challenges of the media and creative industries by allowing cross disciple collaboration, multi-skilling, internships, international study and study in professional practice and entrepreneurship. The program draws upon the expertise of its staff - who are active media practitioners, and the industry - through visiting, special guest and casual academic staff.  

• Animation major only

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